Description
Thailand Furniture Industry
Furniture refers to movable objects designed to facilitate various human activities, such as sitting, reclining, or storing items. Common examples of furniture include chairs, tables, beds, desks, and cabinets, each of which serves both functional and aesthetic purposes to enhance the practicality and visual appeal of indoor and outdoor spaces.
Furniture is made from a variety of materials, including wood, metal, plastic, and textiles. Traditionally, furniture was handmade, but the rise of industrialization led to the mass production of standardized items. Furniture can also be categorized based on its intended use. Office furniture is specifically designed for workspaces, outdoor furniture is designed to withstand weather conditions, and residential furniture is focused on providing comfort and enhancing style. The design and arrangement of furniture play a key role in shaping the functionality and ambience of a space. Currently, furniture in Thailand is available in a variety of styles and designs, ranging from classic and ornate to modern and minimalist, to meet the diverse needs of individuals.
Thailand is in the midst of a transformation from a predominantly rural country to an increasingly urban one. Over the past decade, the country’s urbanization rate has shifted from 46.19 percent in 2013 to 53.64 percent in 2023, representing a compound annual growth rate (CAGR) of 1.51 percent. According to CRI, this means that more than half of the population currently lives in cities and urban areas. While Thailand’s urbanization rates are still low compared to other developed nations, which can reach levels of 80-90 percent, this transformation in Thailand is still significant, especially as most of this growth is occurring and is expected to occur in the Krung Thep area, better known as Bangkok, the capital and largest city in Thailand. Krung Thep is now home to more than 11.2 million people and the number of tourists and overnight visitors to this city is also on the rise. These dynamics boost the demand for furniture and stimulate the development of the Thai furniture industry.
However, the Thai furniture industry still faces several challenges in today’s competitive landscape. Intense competition from neighboring countries such as Vietnam and Malaysia exert price pressure, and fluctuating raw material costs, especially for wood, may hinder the growth of the furniture market in Thailand.
What’s more, one area that will contribute to the furniture market’s long-term growth is the millennial demographic. As millions of millennials prepare to buy their first homes in the next few years, there is an opportunity for furniture retailers to capture market share by paying close attention to their buying behaviors and preferences. Hereby, CRI predicts a modest growth trajectory for the furniture industry in Thailand, the furniture market size in Thailand is expected to reach US$ 2.41 billion in 2033 with a compound annual growth rate (CAGR) of 4.1% from 2024 to 2033.
As one of the fastest-growing furniture manufacturers and most popular furniture exporters in Asia-Pacific region, furniture market of Thailand is highly segmented and competitive. In 2023, the export value of furniture in Thailand reached US$ 1.38 billion. According to CRI, the export value of furniture in Thailand is projected to increase with a compound annual growth rate (CAGR) of 4.2%, reaching more than US$2 billion by 2033.
Topics covered:
- Thailand Furniture Industry Overview
- The economic and policy environment of Thailand’s furniture industry
- Thailand Furniture Industry Market Size, 2024-2033
- Analysis of the main Thailand furniture production enterprises
- Key drivers and market opportunities for Thailand’s furniture industry
- What are the key drivers, challenges and opportunities for Thailand’s furniture industry during the forecast period 2024-2033?
- Which companies are the key players in the Thailand furniture industry market and what are their competitive advantages?
- What is the expected revenue of Thailand furniture industry market during the forecast period 2024-2033?
- What are the strategies adopted by the key players in the market to increase their market share in the industry?
Table of Contents
1. Overview of Thailand
1.1 Geographical Situation
1.2 Demographic Structure of Thailand
1.3 The Economic Situation in Thailand
1.4 Minimum Wage in Thailand 2014-2023
1.5 Impact of COVID-19 on the Furniture Industry in Thailand
2. Overview of Thailand Furniture Industry
2.1 History of Thailand Furniture Industry Development
2.2 FDI in Thailand Furniture Industry
2.3 Social Environment of Thailand Furniture Industry
2.4 Policy Environment of Thailand Furniture Industry
3. Thailand Furniture Industry Supply and Demand Situation
3.1 Thailand Furniture Industry Supply Situation
3.2 Thailand Furniture Industry Demand Situation
4. Thailand Furniture Industry Import and Export Situation
4.1 Thailand Furniture Industry Import Situation
4.1.1 Import Volume and Import Value of Thailand Furniture Industry
4.1.2 Main Import Sources of Thailand Furniture
4.2 Thailand Furniture Industry Export Situation
4.2.1 Export Volume and Import Value of Thailand Furniture Industry
4.2.2 Main Export Destinations of Thailand Furniture
5. Cost Analysis of the Thailand Furniture Industry
5.1 Cost Analysis of Thailand Furniture Industry
5.1.1 Labor costs
5.1.2 Cost of raw materials
5.1.3 Other costs
5.2 Price Analysis of Thailand Furniture
6. Market Competition of Thailand Furniture Industry
6.1 Barriers to entry in the Thailand Furniture Industry
6.1.1 Brand Barriers
6.1.2 Quality Barriers
6.1.3 Capital Barriers
6.2 Competitive Structure of Thailand Furniture Industry
6.2.1 Bargaining Power of Upstream Suppliers
6.2.2 Consumer Bargaining Power
6.2.3 Competition in Thailand Furniture Industry
6.2.4 Threat of Potential Entrants
6.2.5 Threat of Substitutes
7. Analysis of Top 10 Furniture Brands in Thailand, 2023
7.1 PLATO
7.1.1 Corporate Profile of PLATO
7.1.2 Annual Revenue of PLATO in Thailand
7.2 Asalon Co., Ltd
7.2.1 Corporate Profile of Asalon Co., Ltd
7.2.2 Annual Revenue of Asalon Co., Ltd in Thailand
7.3 Gerard Collection
7.3.1 Corporate Profile of Gerard Collection
7.3.2 Annual Revenue of Gerard Collection in Thailand
7.4 Corner 43 Decor
7.4.1 Corporate Profile of Corner 43 Decor
7.4.2 Annual Revenue of Corner 43 Decor in Thailand
7.5 AD ASIA Manufacturers Co., Ltd
7.5.1 Corporate Profile of AD ASIA Manufacturers Co., Ltd
7.5.2 Annual Revenue of AD ASIA Manufacturers Co., Ltd
7.6 Rockworth Public Company
7.6.1 Corporate Profile of Rockworth Public Company
7.6.2 Annual Revenue of Rockworth Public Company in Thailand
7.7 SARNN
7.7.1 Corporate Profile of SARNN
7.7.2 Annual Revenue of SARNN in Thailand
7.8 iBalDesigns
7.8.1 Corporate Profile of iBalDesigns
7.8.2 Annual Revenue of iBalDesigns and in Thailand
7.9 IKEA
7.9.1 Corporate Profile of IKEA
7.9.2 Annual Revenue of IKEA in Thailand
7.10 Modernform Group
7.10.1 Corporate Profile of Modernform Group
7.10.2 Annual Revenue of Modernform Group in Thailand
8. Thailand Furniture Industry Outlook, 2024-2033
8.1 Analysis of Factors Influencing the Development of the Thailand Furniture Industry
8.1.1 Drivers and Development Opportunities
8.1.2 Threats and Challenges
8.2 Supply Forecast of Thailand Furniture Industry, 2024-2033
8.3 Demand Forecast of Thailand Furniture Industry, 2024-2033
8.4 Import and Export Forecast of Thailand Furniture Industry, 2024-2033
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