Description
The health supplements market in India, which includes nutraceuticals, dietary and protein supplements, is expected to be worth over INR 390 billion by 2020. India currently holds a miniscule share in the global health supplement market, though this is expected to grow in the next three years.
Health Supplements Market in India – Key Growth Factors
Growing awareness about the benefits of protein supplements, coupled with increasing health consciousness among Indians are playing a strong role in the growth of the market. Increasing consumer interest in eating healthy is leading to higher consumption of dietary supplements such as vitamin, mineral, botanical, and protein to meet recommended dietary allowances. Moreover, growth of the e-commerce industry has made protein supplements more accessible. Dedicated online stores that specialize in selling health supplements have been instrumental in widening the product range available in the country, and has increased the penetration of protein supplements to smaller towns and cities.
What’s covered in the report?
Overview of the global and Indian nutraceuticals market, and current and forecasted market size data over 2015 to 2020
Overview of the dietary supplements market in India, and current and forecasted market size data over 2015 to 2020
Overview of the protein supplements market in India, and current and forecasted market size data over 2015 to 2020
Trade analysis of protein supplements in India
Qualitative analysis of the major drivers and challenges affecting the market
Analysis of the competitive scenario in the market and profiles of major companies operating in the market
Key insights on consumers perception about protein supplements, and their purchasing habits
Why Buy?
Get a broad understanding of the nutraceutical, dietary supplements and protein supplements markets in India
Get access to exact numbers, including the growth forecast in global and India markets, market share of the key types of supplements, and more
Gain knowledge about the protein supplement market in India, and make informed decisions involving marketing, market-entry, market expansion and other business plans
Identify key growth drivers in the market and make informed decisions to benefit from them and increase profitability
Understand major competitors’ business and market dynamics, and respond accordingly
Gain key insights regarding consumers’ purchasing pattern, their preferences, and main factors influencing their decisionsIntroduction
Slide 1: Nutraceuticals – Definition and Structure
Slide 2: Dietary Supplements – Definition and Structure
Market Overview
Slide 3: Global Nutraceutical Market – Market Overview, Size and Growth (2015 – 2020e) and Region-Wise Split
Slide 4: Nutraceutical Market in India – Market Overview, Size and Growth (2015 – 2020e) and Market Segmentation
Slide 5: Dietary Supplements Market in India – Market Overview, Size and Growth (2015 – 2020e) and Protein Supplements Market in India – Market Overview, Size and Growth (2015 – 2020e)
Trade Analysis
Slide 6: Export of Protein Concentrates and Textured Protein Substances – Size (Value-Wise: FY 2013 – FY 2016); and Volume-Wise: FY 2013 – FY 2016)
Slide 7: Export of Protein Concentrates and Textured Protein Substances – Country-Wise Segmentation (Value-Wise: FY 2015 and FY 2016; and Volume-Wise: FY 2015 and FY 2016)
Slide 8: Import of Protein Concentrates and Textured Protein Substances – Size (Value-Wise: FY 2013 – FY 2016); and Volume-Wise: FY 2013 – FY 2016)
Slide 9: Import of Protein Concentrates and Textured Protein Substances – Country-Wise Segmentation (Value-Wise: FY 2015 and FY 2016; and Volume-Wise: FY 2015 and FY 2016)
Slide 10: Export of Whey, Whether or Not Concentrated or Containing Added Sugar or Other Sweetening Matter; Products Consisting of Natural Milk Constituents, Whether or Not Containing Added Sugar or Other Sweetening Matter – Size (Value-Wise: FY 2013 – FY 2016); and Volume-Wise: FY 2013 – FY 2016)
Slide 11: Export of Whey, Whether or Not Concentrated or Containing Added Sugar or Other Sweetening Matter; Products Consisting of Natural Milk Constituents, Whether or Not Containing Added Sugar or Other Sweetening Matter – Country-Wise Segmentation (Value-Wise: FY 2015 and FY 2016; and Volume-Wise: FY 2015 and FY 2016)
Slide 12: Import of Whey, Whether or Not Concentrated or Containing Added Sugar or Other Sweetening Matter; Products Consisting of Natural Milk Constituents, Whether or Not Containing Added Sugar or Other Sweetening Matter – Size (Value-Wise: FY 2013 – FY 2016); and Volume-Wise: FY 2013 – FY 2016)
Slide 13: Import of Whey, Whether or Not Concentrated or Containing Added Sugar or Other Sweetening Matter; Products Consisting of Natural Milk Constituents, Whether or Not Containing Added Sugar or Other Sweetening Matter – Country-Wise Segmentation (Value-Wise: FY 2015 and FY 2016; and Volume-Wise: FY 2015 and FY 2016)
Drivers and Challenges
Slide 14: Drivers and Challenges – Summary
Slide 15-18: Market Drivers
Slide 19-20: Market Challenges
Key Trends
Slide 21: Major Trends in the Market
Competitive Landscape
Slide 22-53: Profiles of Major Players
Consumer Insights
Slide 54-60: Key Consumer Insights
