Description
Craft beer market has witnessed experiments with various available flavors, which has gained craft beer high popularity. Unique flavors and processing methods of craft beer attract consumer towards consumption, thus raising sale its sale. Manufacturers are investing hugely into the production of their unique beer products through microbreweries to enter into the market, which has further increased the sale of craft beer. More than 70% of the total breweries in the U.S. are manufacturing craft beer. Moreover, retail of craft beers that directly through microbreweries, is cheaper than brewpubs, which is also one of the major reasons for the rising inclination of consumers towards craft beer varieties. Hence, rising number of microbreweries globally in seen as an opportunity for the craft beer market growth.
Regional Analysis
The global craft beer market has been segmented by region which comprises North America, Europe, Asia Pacific and Rest of the World. North America is estimated to retain its dominance throughout the forecast period of 2017-2023. North America region is estimated to be valued at USD 50.63 billion by the end of 2023. The major factors responsible for the growth of North America Craft Beer market are increase in the demand for chemical-free beer, increase in the working class population, rising pub culture, and increasing demand for flavored beer. The sale of Craft Beer is growing exponentially, but as consumers are becoming conscious of a healthy lifestyle, key players are focusing on R&D and product improvement and hence, fortified craft beer, gluten-free craft beer are gaining popularity in North America. However, Asia Pacific region is projected to expand at a high CAGR during the forecast period. Rising disposable income, especially among the working class consumers, has significantly contributed in the growth of the craft beer market in Asia Pacific. Furthermore, the increased number of bars, pubs, and lounges serving in-house craft beer across Asia Pacific, has also supported the growth of the craft beer market in the region. In addition, the ever-growing population of the region has also boosted opportunities for the craft beer market.
Segments
Craft beer market, by type has been segmented into ale, lager and stouts & porters. Ale is estimated to hold major market share in the global craft beer market and is expected to witness a CAGR of 7.29% during the forecast period. On the basis of raw material, the market is segmented into malt, yeast, enzymes, hops and others. Enzymes is expected to observe high growth rate during the forecast period.
Key Players
The leading market players in the global craft beer market primarily are Boston Beer Co. (U.S.), Yuengling & Son Inc. (U.S.), New Belgium Brewing Company, Inc. (U.S.), Deschutes Brewery, Inc. (U.S.), Bell’s Brewery, Inc. (U.S.), Duvel Moortgat USA Ltd. (U.S.), and SweetWater Brewing Company, LLC (U.S.).
Target Audience
• Craft beer manufacturers
• Raw material suppliers
• End-use
• Retailers & Wholesalers
• E-commerce companies
• Traders, importers and exporters
Key Findings
• U.S. is estimated to reach USD 21.00 billion by the end of 2023 with registering a CAGR of 6.77% during the forecast period.
• Germany is one of the lucrative destinations among the craft beer manufacturers. Germany is projected to reach USD 10.38 billion by the end of forecast period with obtaining a substantial growth rate of 7.12%.
Regional and Country Analysis of craft beer Market Development and Demand Forecast to 2023 Market
As per MRFR analysis, global craft beer value market is poised to reach USD 135.54 billion in 2023; expanding at a CAGR of 7.02 % during the forecast period.
The reports also cover country-level analysis of:
North America
• U.S.
• Canada
• Mexico
Europe
• Germany
• U.K.
• France
• Spain
• Rest of Europe
Asia Pacific
• China
• India
• Thailand
• Japan
• Rest of Asia Pacific
Rest of the World
• Latin America
• Middle East
• Others
1 Report Prologue
2 Introduction
2.1 Definition
2.1.1 Craft Beer
2.2 Ingredients
2.2.1 Malted barley
2.2.2 Hops
2.2.3 Water
2.2.4 Yeast
2.3 Scope of the Study
2.3.1 Research Methodology
2.4 Assumptions
2.5 Limitations
2.6 Market Structure
3 Research Methodology
3.1 Research Process
3.2 Primary Research
3.3 Secondary Research
3.4 Forecast Model
4 Premium Insights
4.1 Global Craft Beer Market: Market Mapping & Research Methodology
4.2 Market Overview: Global Craft Beer Market
4.3 Industry Trends and Market Environment: Global Craft Beer Market
5 Market Dynamics
5.1 Introduction
5.2 Drivers:
5.2.1 Growing consumer awareness and health benefits associated with craft beer consumption:
5.2.2 Urbanization and changing lifestyle:
5.2.3 Trend of product/food traceability:
5.2.4 Increasing Disposable Incomes in emerging markets:
5.2.5 Growing Working Women Population
5.3 Restraints:
5.3.1 Regulatory Framework:
5.3.2 Lower shelf life of craft beer
5.4 Opportunities:
5.4.1 Growing industrialization in emerging markets:
5.5 Challenges:
5.5.1 Rising prices of Craft Beer due to Brexit:
5.5.2 Close competition with other drinks such as hard ciders, beer, and fruity malt alcoholic beverages:
6 Mega Trends
6.1 Craft beer holds huge potential and ample scope of growth
6.2 Trade (Import-export) Analysis
6.3 Innovation in product and process
6.4 Macroeconomic indicators analysis
7 Market Factor Analysis
7.1 Introduction
7.2 Value Chain Analysis
7.3 Supply Chain Analysis
7.4 Porter’s Five Forces
7.4.1 Porter’s 5 Forces Analysis: Craft Beer
7.4.2 Threat of New Entrants
7.4.3 Threat of Substitutes
7.4.4 Bargaining Power of Buyers
7.4.5 Bargaining Power of Suppliers
7.4.6 Intensity of Rivalry
8 Market Analysis
8.1 Introduction
9 Market Analysis-By Region
9.1 North America
9.1.1 U.S.
9.1.2 Canada
9.1.3 Mexico
9.2 Europe
9.2.1 Germany
9.2.2 U.K.
9.2.3 France
9.2.4 Spain
9.2.5 Rest of Europe
9.3 Asia Pacific
9.3.1 Asia-Pacific Craft Beer Market
9.3.2 China
9.3.3 India
9.3.4 Thailand
9.3.5 Japan
9.3.6 Rest of APAC
9.4 Rest Of World
9.4.1 Latin America
9.4.2 Middle East
9.4.3 Other
10 Market Analysis-By Packaging Type
11 Market Analysis-By Raw Material
12 Competitive Landscape
13 Major Manufacturers Analysis of Craft Beer
13.1 The Boston Beer Company, Inc.
13.1.1 Overview
13.1.2 Company Snapshot
13.1.3 Product and Specifications
13.1.4 Key development
13.1.5 Business strategy
13.1.6 SWOT Analysis
13.2 D.G. Yuengling & Sons, Inc.
13.2.1 Overview
13.2.2 Company Snapshot
13.2.3 Product and Specifications
13.2.4 Key Developments
13.2.5 Business strategy
13.3 New Belgium Craft Brewery (U.S.)
13.3.1 Company Profile
13.3.2 Company Snapshot
13.3.3 Product and Specifications
13.3.4 Key Developments
13.3.5 111
13.3.6 Business strategy
13.3.7 SWOT Analysis
13.4 Deschutes Brewery
13.4.1 Company Profile
13.4.2 Company Snapshot
13.4.3 Product and Specifications
13.4.4 Key developments
13.4.5 Business strategy
13.4.6 SWOT Analysis
13.5 Bell’s Brewery Inc.
13.5.1 Company Overview
13.5.2 Company Snapshot
13.5.3 Product and Specifications
13.5.4 Key Developments
13.5.5 Business Strategy
13.6 Duvel Moortgat brewery
13.6.1 Company Overview
13.6.2 Company Snapshot
13.6.3 Product & Specification
13.6.4 Key Developments
13.6.5 Business strategy
13.7 Sweetwater Brewery
13.7.1 Company Profile
13.7.2 Company Snapshot
13.7.3 Product and Specifications
13.7.4 Business Strategy
13.7.5 Key Developments