Description
Data Analytics Market
Market Overview
Data can be used by a variety of organizations to boost their marketing strategies, increase their bottom line, personalize their content, and better understand their customers. Data analytics is the science of analyzing raw data to extract meaningful insights. Many data analytics processes and techniques are automated into algorithms and mechanical processes to operate on raw data for better decision-making processes. Data analytics is a broad concept that includes many different forms of data analysis. It refers to the process of analyzing data sets to draw conclusions about the information it holds.
Market Highlights
Data Analytics market is expected to project a notable CAGR of 25.91% in 2031
Data Analytics market to surpass USD 246.58 billion by 2031 from USD 24.63 billion in 2021 at a CAGR of 25.91% in the coming years, i.e., 2022-31. Key factors driving the global data analytics market are the widespread adoption of advanced technologies for business operations and the rising demand for data analytics for faster decision-making processes and cost reduction. The implementation of data analytics techniques improves the efficiency and productivity of business operations and strengthens the organizational workforce.
Data Analytics market: Segments
Data management segment to grow with the highest CAGR during 2021-31
Data Analytics market is segmented by Solution into data management, fraud and security intelligence, data monitoring, and data mining. During the projected period, the data management segment is predicted to become the largest. Every business sector requires the process of obtaining, storing, verifying, safeguarding, and transforming raw data into reliable data.
Large Enterprises segment to grow with the highest CAGR during 2021-31
Data Analytics market is segmented by organization size into Large Enterprises, small & medium enterprises. During the projected period, large businesses are expected to continue to grow. Large amounts of data created by diverse business sectors and customers, as well as rapid delivery of services and goods, will help data analytics expand in large businesses.
Data Analytics Market: Key Players
IBM Corporation (US)
Company Overview, Business Strategy, Key Product Offerings, Financial Performance, Key Performance Indicators, Risk Analysis, Recent Development, Regional Presence, SWOT Analysis
Microsoft (US)
Oracle (US),
SAP SE (Germany),
Amazon Web Services, Inc. (US)
Tableau Software, LLC. (US)
SiSense Inc (US)
Zoho Corporation Pvt. Ltd. (India)
ThoughtSpot, Inc. (US)
Mu Sigma (US)
Looker Data Sciences, Inc. (US)
Data Analytics market: Regions
Data Analytics market is segmented based on regional analysis into five major regions. These include North America, Latin America, Europe, Asia Pacific and the Middle East and Africa. Data Analytics market in North America held the largest market share in the year 2020. In the Data Analytics market, North America is expected to have the highest market size. The presence of key leaders in this region will great contribute to the growth of the market. The early adoption of advanced technologies like big data, IoT in various sectors including healthcare, education, media, and others will boost the growth of the market.
Segmentation
By Type
Predictive
Prescriptive
Descriptive
Customer
Others
By Solution
Data management
Fraud and security intelligence
Data monitoring
Data mining
By Organization size
Large enterprise
Small enterprises
medium enterprises
By Deployment
Cloud
On-premise
By Function
Marketing analytics
Sales analytics
Operational analytics
Accounting & finance analytics
HR analytics
Others
Data Analytics Market Dynamics
Data Analytics Market Size
Supply & Demand
Current Trends/Issues/Challenges
Competition & Companies Involved in the Market
Value Chain of the Market
Market Drivers and Restraints