BRAZIL ALCOHOLIC SPIRITS MARKET 2021-2026

Description

MARKET OUTLOOK

Brazil’s alcoholic spirits market is expected to proliferate with a CAGR of 4.91% by revenue during the forecasting period between 2021 and 2026. It is also expected to grow with a CAGR of 1.91% by volume in this period.
The demand for spirits in Brazil is strongly supported by the on-trade channel, which held close to twice as much volume share compared to off-trade sales in 2019. The emergence of the COVID-19 pandemic in the country had a significant impact on the category’s performance in 2020. Along with the various lockdown measures introduced, including the shutting of most restaurants, bars, and nightclubs, resulted in strong double-digit declines in volume terms.
However, the dominant on-trade channel is predicted to tentatively recover itself in terms of demand from 2022 onwards. Though, it is less likely to make up for the strong decline of 2020, which is expected to result in an overall stronger declining performance over the forecast period compared to the review period.
Gin witnessed positive demand, given the ease of preparing basic mixed drinks & using gin as a way to relax during the crisis, with more affordable prices compared to the likes of whiskies or vodka. Spirits in Brazil is a fairly concentrated competitive landscape, with only a handful of the players accounting for a large share of total volume sales. It is led by Cia Muller de Bebidas Ltda, which also leads the largest total volume category of cachaça.

COMPETITIVE OUTLOOK

The major organizations that have established their presence in the market are Diageo Plc, Cia Muller De Bebidas Ltd, Industrias Reunidas De Bebidas Tatuzinho 3 Fazendas Ltda, Pernod Ricard Groupe, Davide Campari Milano SpA, and Engarrafamento Pitu Ltda.

TABLE OF CONTENTS

1. BRAZIL ALCOHOLIC SPIRITS MARKET – SUMMARY
1.1. COUNTRY SNAPSHOT
1.2. MARKET SIZE & FORECAST
1.3. MARKET DRIVING ASPECTS
1.4. MARKET RESTRAINING ASPECTS
1.5. KEY PLAYERS
2. BRAZIL ALCOHOLIC SPIRITS INDUSTRY OUTLOOK
2.1. IMPACT OF COVID-19 ON THE BRAZIL ALCOHOLIC SPIRITS INDUSTRY
2.2. PESTLE ANALYSIS
2.2.1. POLITICAL
2.2.2. ECONOMICAL
2.2.3. SOCIAL
2.2.4. TECHNOLOGICAL
2.2.5. LEGAL
2.2.6. ENVIRONMENTAL
2.3. MARKET SHARE ANALYSIS
2.4. BRAND SHARE ANALYSIS
2.5. MARKET ATTRACTIVENESS INDEX
2.6. VALUE CHAIN ANALYSIS
3. BRAZIL ALCOHOLIC SPIRITS MARKET – SEGMENTATION BY PRODUCT TYPE (IN TERMS OF VALUE: $ MILLION & IN TERMS OF VOLUME: MILLION LITERS)
3.1. BRANDY & COGNAC
3.1.1. BRANDY
3.1.2. COGNAC
3.2. LIQUEURS
3.2.1. BITTERS
3.2.2. CREAM-BASED LIQUEURS
3.2.3. OTHER LIQUEURS
3.3. RUM
3.3.1. DARK RUM
3.3.2. WHITE RUM
3.4. TEQUILA (AND MEZCAL)
3.5. WHISKIES
3.5.1. BOURBON/OTHER US WHISKEY
3.5.2. IRISH WHISKEY
3.5.3. BLENDED SCOTCH WHISKY
3.5.4. SINGLE MALT SCOTCH WHISKY
3.5.5. OTHER WHISKIES
3.6. WHITE SPIRITS
3.6.1. GIN
3.6.2. VODKA
3.7. OTHER SPIRITS
3.7.1. CACHAÇA
3.7.2. GRAPPA
3.7.3. STEINHÄEGER
4. COMPETITIVE LANDSCAPE
4.1. CIA MULLER DE BEBIDAS LTD
4.2. DIAGEO PLC
4.3. PERNOD RICARD GROUPE
4.4. INDUSTRIAS REUNIDAS DE BEBIDAS TATUZINHO 3 FAZENDAS LTDA
4.5. ENGARRAFAMENTO PITU LTDA
4.6. DAVIDE CAMPARI MILANO SPA
5. RESEARCH METHODOLOGY & SCOPE
5.1. RESEARCH SCOPE & DELIVERABLES
5.2. SOURCES OF DATA
5.3. RESEARCH METHODOLOGY

TABLE LIST
TABLE 1: BRAZIL ALCOHOLIC SPIRITS MARKET 2021-2026 (IN $ MILLION)
TABLE 2: BRAZIL – COUNTRY SNAPSHOT
TABLE 3: MARKET SHARE ANALYSIS OF KEY PLAYERS, 2018 & 2019 (IN %)
TABLE 4: BRAND SHARE ANALYSIS, 2018 & 2019 (IN %)
TABLE 5: BRAZIL ALCOHOLIC SPIRITS MARKET, BY PRODUCT TYPE, 2021-2026 (IN MILLION LITERS)
TABLE 6: BRAZIL ALCOHOLIC SPIRITS MARKET, BY PRODUCT TYPE, 2021-2026 (IN $ MILLION)
TABLE 7: BRAZIL ALCOHOLIC SPIRITS MARKET, BY BRANDY & COGNAC, 2021-2026 (IN MILLION LITERS)
TABLE 8: BRAZIL ALCOHOLIC SPIRITS MARKET, BY BRANDY & COGNAC, 2021-2026 (IN $ MILLION)
TABLE 9: BRAZIL ALCOHOLIC SPIRITS MARKET, BY LIQUEURS, 2021-2026 (IN MILLION LITERS)
TABLE 10: BRAZIL ALCOHOLIC SPIRITS MARKET, BY LIQUEURS, 2021-2026 (IN $ MILLION)
TABLE 11: BRAZIL ALCOHOLIC SPIRITS MARKET, BY RUM, 2021-2026 (IN MILLION LITERS)
TABLE 12: BRAZIL ALCOHOLIC SPIRITS MARKET, BY RUM, 2021-2026 (IN $ MILLION)
TABLE 13: BRAZIL ALCOHOLIC SPIRITS MARKET, BY WHISKIES, 2021-2026 (IN MILLION LITERS)
TABLE 14: BRAZIL ALCOHOLIC SPIRITS MARKET, BY WHISKIES, 2021-2026 (IN $ MILLION)
TABLE 15: BRAZIL ALCOHOLIC SPIRITS MARKET, BY WHITE SPIRITS, 2021-2026 (IN MILLION LITERS)
TABLE 16: BRAZIL ALCOHOLIC SPIRITS MARKET, BY WHITE SPIRITS, 2021-2026 (IN $ MILLION)
TABLE 17: BRAZIL ALCOHOLIC SPIRITS MARKET, BY OTHER SPIRITS, 2021-2026 (IN MILLION LITERS)
TABLE 18: BRAZIL ALCOHOLIC SPIRITS MARKET, BY OTHER SPIRITS, 2021-2026 (IN $ MILLION)

FIGURE LIST
FIGURE 1: BRAZIL ALCOHOLIC SPIRITS MARKET 2021-2026 (IN $ MILLION)
FIGURE 2: MARKET SHARE ANALYSIS OF KEY PLAYERS, 2018 & 2019 (IN %)
FIGURE 3: BRAND SHARE ANALYSIS, 2018 & 2019 (IN %)
FIGURE 4: MARKET ATTRACTIVENESS INDEX
FIGURE 5: VALUE CHAIN ANALYSIS